Case Study: How Hostels can Increase Reservations

Hostels ask us all the time how to grow their business more rapidly. As an actual case study, we were asked this exact question by a hostel in Indonesia this month, “We need your advice on how to increase increase reservation production this year.”

We thought, why not share the answer more widely, so all our hostel and lodging partners can benefit from the same great advice. Well, here is the exact advice we provided:

Yes, we have suggestions for you.

  1. Get more online web links directly to your website. Please log in to your profile at our website, then proceed to the OPPORTUNITIES page to learn more.
  2. Your hostel currently appears on 20 individual websites in our IWB network. Your profile content is currently translated to 3 languages, which means your hostel profile appears on 60 individual pages on these websites. You can increase this to 15 translations, which means your hostel can appear on 20 x 15 actual webpages. That’s 300 webpages in total, which is significant.
  3. Social Media Marketing by IWB – You have a Facebook page with about 3.8K followers and an Instagram account with about 2.3K, good job. But we can boost your social media exposure even more. With our optional Social Media Marketing service, we will handle all your weekly social media posting on 3 social media channels, mainly Facebook, Twitter, and Instagram, which are the main ones for the travel market. And, we’ll rapidly grow your follower base much faster. Please let us know if you are interested. Our posting method is highly targeted, and designed to maximize your business’ social media presence. We can multiply your followers by many times in just a short period of time, and grow it from there.
  4. Professional Video Production. Video is a crucial aspect in today’s online marketing for accommodations. We can produce a custom video for your property. We will then promote your video on all our social media channels. Your video will be featured on your profile page on all 20 IWB sites that you appear on. As mentioned above, your hostel profile information can appear in up to 15 languages, which means your video can appear on 20 x 15 actual webpages. That’s 300 webpages in total, which is significant. You also receive a copy of your video for your own private and commercial use. You get to choose the theme of your video.

To view some demos of custom videos we can produce for accommodations, please see this page:
http://www.hosteltraveler.com/video-marketing-for-hotels-hostels.php

Please let us know if you are interested in these services, which will greatly enhance your marketing efforts, and grow your reservations rapidly.

Of course, this is a just a single case study. At HostelTraveler.com (Instant World Booking), we provide consulting and advice to accommodations and lodging of all sizes. We also provide custom solutions for growing accommodation businesses. Please contact us to find out how we can be of further assistance to your business.


Can Americans still Travel to Cuba – ¿aún podemos viajar a Cuba?

This is a Spanish version of our recent article Travel to Cuba Now Possible with Instant World Booking

Los viajeros estadounidenses siguen preguntando, “¿aún podemos viajar a Cuba?” La respuesta es definitivamente sí. Pero si se pregunta cómo, esto es lo que necesita saber sobre los viajes a Cuba.

En noviembre, la administración Trump reforzó los lazos comerciales y de viaje con Cuba, parte de su esfuerzo por revertir la apertura histórica del ex presidente Barack Obama con La Habana. Las nuevas reglas llegaron casi cinco meses después de que el presidente Trump anunciara que revertiría las políticas de la era de Obama que relajaron el embargo comercial de décadas contra la isla comunista.

Las nuevas restricciones afectan principalmente a los viajeros individuales. Sí, aún puede contratar una compañía de excursiones y unirse a una visita guiada que garantice que cumple con todos los requisitos y cumple con el horario completo de actividades que requieren. Pero, ¿qué pasa con los viajeros individuales, hostelers o personas aventureras que desean apoyar la visión humanitaria de Cuba, mientras viajan de manera independiente? Bajo las nuevas reglas del Departamento del Tesoro, se han eliminado los viajes individuales de “persona a persona”, que han permitido a los viajeros estadounidenses individuales visitar Cuba con fines educativos por sí solos en oposición a un grupo de turistas. Esta eliminación ha tenido repercusiones obvias para compañías como Airbnb, que son famosas para los viajeros individuales.

Sin embargo, Instant World Booking ahora ingresó al mercado cubano y ofrece una alternativa fresca a Airbnb y otros servicios de alojamiento en pequeños hoteles y casas particulares cubanos únicos e individuales. Los legisladores han asegurado que los viajeros individuales todavía pueden visitar la isla si es en apoyo del pueblo cubano. Aunque es poco conocida por los viajeros estadounidenses de hoy, esta garantía está escrita en la ley.

Así es como usted, como viajero individual, todavía puede visitar legalmente Cuba hoy. Una de las razones aprobadas para viajar a Cuba se llama “Apoyo al pueblo cubano”. En esta categoría de viajes, participa en actividades que resultan en una interacción significativa con personas en Cuba. Esto ahora incluye actividades tales como alquilar una habitación en una residencia privada cubana (casa particular), comer en restaurantes cubanos de propiedad privada (paladares) y comprar en tiendas privadas manejadas por cubanos independientes (cuentapropistas). Por lo tanto, alquilar uno de los muchos alojamientos privados ahora disponibles en Instant World Booking puede ayudar a facilitar el viaje a Cuba que espera realizar. Pero recuerde, para cumplir con el requisito de un horario de tiempo completo, también debe contratar un Apoyo autorizado adicional para las actividades del Pueblo cubano. Le sugerimos que consulte los requisitos reales en una de estas dos fuentes oficiales:

https://www.ecfr.gov/cgi-bin/text-idx?mc=true&node=se31.3.515_1574&rgn=div8

https://www.treasury.gov/resource-center/sanctions/Programs/Documents/cuba_faqs_new.pdf

Mejor aún, ¿necesita obtener algún tipo de licencia o autorización del gobierno de EE. UU.? No. Como un viajero estadounidense a Cuba, puede comenzar a planificar su viaje hoy. Se llama licencia general y, siempre que cumpla con las actividades y los requisitos descritos en las fuentes anteriores, su viaje está permitido. Pero, le sugerimos que lea las reglas a fondo. Tendrá que mantener algunos registros con respecto a su horario y viaje. Recuerde, usted es el responsable final de garantizar que su viaje cumpla con las reglamentaciones.

Para celebrar nuestro compromiso de viajar a Cuba, hemos presentado un nuevo sitio web Book Cuba Hostels, Hotels, & Casa Particulares, que ofrece un amplio conjunto de opciones de alojamiento en Cuba. Este sitio se une a más de más de 100 sitios en nuestra red propietaria de hoteles, hostales y apartamentos en todo el mundo. Además, estamos comenzando a trabajar con grupos estadounidenses y cubanos para facilitar el alojamiento de grupos de viaje oficiales dentro de nuestra red de alojamientos privados en Cuba.

Esperamos que esté inspirado por este artículo, y tal vez considere un viaje a Cuba en el futuro cercano. Recuerde que su presencia puede ayudar a apoyar a la sociedad civil en Cuba y promover la independencia del pueblo cubano. Por favor, no dude en ponerse en contacto con Instant World Booking con cualquier pregunta que pueda tener.


Millennial Tourists Traveling to Cities More than Ever

Millennial Tourists are seeking urban experiences more now than ever, according to a recent study. While on vacation, according to a new review of millennial travel habits, by research firm Resonance, the overall number of city trips increased by 82 percent between 2007 and 2014. This means that young travelers will be coming to a city near you more than ever. So, hostels and other accommodations catering to youth travel should be getting ready for more traffic in urban areas.

The analysis reported that millennial travelers today are “almost as likely to visit a major metropolitan city (38 percent) as they are to visit a beach resort (40 percent) in the next 24 months.” And guess what hostel managers? People visiting urban areas are more likely to be higher wage earners. The appeal of city travel grows with affluence. So, these young travelers may be bringing more money to spend when they arrive.

For the full report by Resonance, see Millennials traveling to cities

For millennial travel bookings visit:
Hostels and Accommodation for Millenials


The Best Place to Kayak in the Southern French Alps

Summer is here! And if you’re traveling to the South of France, we just can’t think of a better way to experience the beauty than paddling across a breathtaking river in a Kayak or Canoe. The Southern French Alps is better known for it’s white water rapids, rafting and kayaking but it is also home to two spectacular lakes which are lake kayaking paradise. #Wanderlust  #travelblogger

For more information on this amazing adventure, read the below article from Travel Companions.

http://www.hosteltraveler.com

 


Beautiful US Beaches To Escape To, Even Though Its Not Summer!

Not ready to give up going to the beach? Why should you! Winter is obviously just around the corner. But if you’re like us, going to the beach isn’t just awesome in the Summer months. Have you seen the majestic beauty of your favorite beach covered in a blanket of snow in the #Winter? Or have you ever taken your loved ones or even just by yourself (guilty) to the beach on a beautiful #Autumn evening and sat watching the sunset wrapped up in a cozy blanket? Id give it a try because it really can be a magical experience. Here is a list of a few Beaches for your pleasure and hopefully one is near you. But if not adventure out to your favorite beach, either in the Summer, Spring, Winter or Fall!

#travel #favoriteplace

10 Most Beautiful US Beaches To Escape To

www.hosteltraveler.com


Spooky Ghost Towns To Explore

We all have  a bit of curiosity / interest in Haunted Houses. Some of us more than others… yep, thats me…. and if you are anything like us, you will want to go and visit all of them anyway. But how about whole towns? Thats right, the ENTIRE town! From the UK to Taiwan to California to Pennsylvania, if you search, you will find. Some of these places are burdened with a tragic history, making it look eerie along with a haunting feeling or even paranormal activity.  Some places are overgrown over years of abandonment, others are well kept. There are thousands of places to explore, all over the world!

So here’s a small sample of the spooky abandoned Towns we came across in an Article: https://www.thevintagenews.com/2016/09/29/seven-ghost-towns-theyre-abandoned

And since its October and Halloween is just a few weeks away, I hope you enjoy reading this small tidbit! BOO!

 

www.hosteltraveler.com


20 Tips To Make International Holiday Travel Easy

Are you planning a trip out of the Country for the Holidays this year? We all think to visit family and friends out of town or to simply get away while you have a few extra days off. Let us give you some forethought and preparation to help you stay safe, healthy, and sane on your way. Traveling abroad and being in a strange place can be a bit intimidating, and to add to the stress, traveling over the Holidays! You just cant plan for everything, but keeping a few important things in mind will make your travels much easier, like keeping a list of your medications in your wallet, in case they get misplaced also, make copies of your ID, Passports, ect.

To read more about International Holiday Travel and how to prepare for your trip, see the link below:

Happy Travels!

http://www.readersdigest.ca/travel/travel-tips/20-tips-safe-holiday-travel/

www.hosteltraveler.com